///China Social Media Workshop
China Social Media Workshop2018-08-10T12:22:57+00:00


China is the biggest online market in the world, with 700 million internet users. The market could double in size in the coming years as the wider population gets online.

Why is China compelling for UK businesses?

  • British brands are loved in China, and trusted. As the wealth base increases in China, so does the opportunity for UK brands to reach this ever growing market.
  • The Chinese consumer is buying online, at a far higher rate than the Western world, making this very much an engaged audience – China now accounts for 40% of the world’s online retail transactions!
  • We believe post-Brexit, that UK brands need to be preparing for what could be a mainstay market for most UK brands and businesses

Social Media in China

  • China is highly ‘Social’ with 625 million active social media users in China
  • Twitter, Facebook are blocked
  • 4 of the World’s top 10 Social media channels are Chinese
  • WeChat & Weibo lead the way for Western brands

We are of the view that now is the time to think and define a plan of action for Social Media in China; to talk, reach and ultimately sell to this hugely exciting market.

Regroup work exclusively for UK companies wishing to reach China. Being based in the UK means we work on your time frame, we talk your language. Our team in London define the strategy and provide the point of contact for all communications, and our team in Shanghai oversee all campaign implementation work.

We are offering companies who are considering China as a market, a free and no obligation workshop session, to define the key opportunities for your business, to demystify the process, and to answer any questions relating to digital China.

The workshop typically covers:

  • The Social Media landscape in China
  • Key routes to market
  • What is your competition doing?
  • What are the key steps/ costs to engage fully with a Chinese audience

If you are interested I this session, please fill in the following short form, and one of our consultants will be in touch to set a date.

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Regroup has been working with many leading UK brands in recent years