Welcome
Formed by experienced marketers and technicians, Regroup China is a specialist digital marketing agency committed to helping Western Brands define and action strategy for China – the World’s biggest online market.
Talk to us about how we can help you grow your business in China.
What we do
We help our Clients to quantify the market potential and the competitor landscape in China, to identify where the key growth opportunities exist
Our specialist teams based in Shanghai and Beijing provide expertise across key customer acquisition channels online spanning SEO, PPC, Social, and Mobile. We are in the business of growing your business
We work closely with our Clients to establish an online dialogue with their audience on key Social channels such as WeChat, and Sina Weibo
Our Work
Below are some of our recent projects
The British House
We manage digital marketing activities for The British House in China. The British House – http://www.thebritishhouse.com.cn is a unique multi-brand retail store located near Tian’an Men Square in Beijing, selling premium British products to the growing Chinese domestic market.
Regroup manage WeChat, Weibo marketing services, KOL engagement and SEO services for Baidu.
Usborne Publishing
Regroup has been brought on board to drive Social Media activity in China, to help extend the reach of this iconic brand. Regroup have launched Usborne Publishing on Weibo and on WeChat; China’s leading Social media channels, and are overseeing a digital marketing campaign to extend reach to consumers not already familiar with the brand.
Times Higher Education
Regroup China advises the THE on China market-entry strategy.
Bremont
Bremont is an award-winning British Company producing beautifully engineered chronometers at their HQ in Henley, UK.
Regroup manages SEO strategy for the UK, and digital strategy for China, encompassing WeChat, Weibo, Secoo and the development of a localised web site.
Scoot
Youthful brand content strategy with targeted KOL promotions in second tier cities. Passenger data collection for social campaign targeting. Partnership FAM trips with Singapore Tourism Board.
Norwegian Cruise Line
Developed comprehensive local website with dedicated trade resource centre. Daily original content creation and bi-weekly sales lead generation and engagement campaigns on social. Developed onboard mobile app accessible offline with its own guest chat functionality.
Latest News
Regroup launch the new Corporate web site for Melchers in China
We are pleased to announce the launch of the newly created corporate web site for Melchers in China. Melchers China is a part of the globally operating Melchers Group, establishing its first Asian branch in [...]
Regroup launch the new Usborne Publishing China web site
We are happy to announce the launch of the brand new Usborne Publishing web site for China at http://www.usborne.com.cn/ Usborne Publishing is a leading independent publishing house for children’s books, with a global market. The [...]
Regroup launch high-end Marbleware brand Atega London
Regroup are happy to announce the launch of the Atega London brand. Atega London is a new to market high-end marbleware brand, specialising in hand-crafted white, black and green marble vases. Regroup designed the brand [...]