Defining Strategy

We help our Clients understand their online market in China; quantifying the size, assessing the competitor landscape, identifying short, mid and long term opportunities for market-growth.

China is unlike any other market in the World. Under 1% of the population speak fluent English, with all key digital channels to market different from the West – no Google, no Facebook, no Instagram. The digital landscape is unique, as is the growth potential.

We advise our Clients on quantifying market size and providing growth projections based on local market data and insights. Once we understand the market potential, we are able to advise, and help oversee channel execution to reach and engage with this ever-growing market.

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